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Rule Logistics Announces Launch and merger with Asencoex

Jose Gabriel Lopez

Dec 1, 2022

Creating a New Standard for Quality and Customer Service in the Logistics Industry with a Focus on People and Customers


Rule Logistics Launches with Focus on People and Customers

Miami, FL – Rule Logistics, an international freight forwarder, announces its launch following the merger with Asencoex, a company specializing in logistics solutions. The acquisition was carried out to create a new company with a focus on the people and the customers.

The founders and key players of both Rule Logistics and Asencoex share the same values and mindset of integrity, valuing people and partnerships, and with a focus on investing in and developing the team to become the best the business has to offer.

Lance Rule, one of the partners and the company's namesake, is well-known in the industry for his integrity. He is also committed to building a family culture within the company, where his team can thrive and excel. He brings over 20 years of experience in logistics and supply chain management, and will strategically lead Rule Logistics forward with a focus on delivering exceptional service and support to our clients.

"As the leader of Rule Logistics, I am thrilled to be a part of this exciting new venture. We have brought together a team of experienced professionals who are dedicated to ensuring that our clients' freight is transported safely, efficiently, and cost-effectively to destinations around the world. I am confident that by focusing on our people and our customers, we will set a new standard for quality and customer service in the industry", said Lance Rule, Managing Director of Rule Logistics.

About Rule Logistics: Rule Logistics is an international freight forwarder and Non-Vessel Operating Common Carrier (NVOCC) that specializes in providing logistics solutions tailored to the unique needs of each client. The company offers a range of services including air and ocean freight, customs brokerage, and logistics solutions tailored to meet the unique needs of each client. Headquartered in Miami, the company has a special expertise in managing the transportation of goods to and from Latin America, The Caribbean and the East Coast of the United States. The company HQ is located in a 45,000+ sq ft full service bonded facility in the Miami area with easy access to these regions.

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